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Profiled in Part 1 of four: "Rebels" Ted Turner and Russell Simmons. The brash Turner took on the established TV networks, first by putting his Atlanta station on a satellite, then by starting the first 24-hour news channel. This has led, he says, to "the democratization of information." Simmons, meanwhile, "wanted to sell more than music, he wanted to sell a lifestyle," says narrator David Ogden Stiers, adding that "He wanted hip hop to be a youth culture, not just a black one."