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Theo (Ludwig Hirsch) is a pianist/singer facing financial disaster unless he can think of some way to make money. Determined to make it, he uses up his last pfennig to buy a second-class bar in the middle of nowhere with the hopes of converting it into a popular night spot - but no one comes to the opening. He is saved by the street-wise Wendelin (Franz Xaver Kroetz), a salesman with a great pitch who convinces Theo to change the name of the bar to "Trokadero" and open it up offering an all-you-can-drink party for the customers - but that does not go as planned. Then Wendelin says, "Get a stripper!" Great idea, except when the job applicant arrives Theo has to tell her he does not have his license to hire her yet. Sure enough, men show up for the new show in town and then trash the bar when they find out the show has been cancelled. Undaunted, Theo and Wendelin start to cook up another scheme, this time, a sure-fire winner.