Synopsis by Mark Deming
In this politically- and racially-themed satire, Bruford Jackson Jr. (Eriq LaSalle) is an African-American advertising man working for a major agency who has been assigned to campaigns selling Mumblin' Jack Malt Liquor and General Otis' Fried Chicken (complete with the Confederate flag on the bucket) to the black community. Bruford swallows his misgivings and goes along with his employer's wishes for the sake of his high-paying job. One day, Bruford is visited by the D.R.O.P. Squad (D.R.O.P. standing for "Deprogramming and Restoration Of Pride"). The Squad leader, Rocky Seavers (Vondie Curtis-Hall), uses extreme but non-violent psychological methods to teach African-Americans who are helping to destroy their community the error of their ways. However, his partner Garvey (Ving Rhames) has started to wonder if non-violence is really the best way to deal with the enemies of the Black community. Drop Squad was executive produced by Spike Lee, who also makes a cameo appearance endorsing the new "Gospel-Pak" of General Otis' Fried Chicken (complete with bible verses on the napkins).
activism, against-the-system, racism