AllMovie

James Franciscus stars as a university professor with an eye on bigger things. Using his inherent promotional know-how, he launches a career in the record industry, eventually operating his own top-selling label. To insure that the local stations will run his artists' recordings, Franciscus crosses certain deejays' palms with silver. That's called payola, and that's against the law. His empire shattered, Franciscus is reduced to cabdriving to earn a living--and by the end of the film he's neither earning nor living. Singer Kenny Rogers makes his acting debut as one of Franciscus' clients; also featured is Rogers' former First Edition colleague Mickey Jones. Made for television, The Dream Makers has pretenses of profundity, but ultimately is as pointless as its abrupt climax.