AllMovie

In this comedy, a manufacturer of turrón, a candy which resembles the honey-almond confection halvah, wants to promote it outside the regions of southern Spain where it is a traditional Christmas treat. It is particularly associated with a festival during which the wars between the Christians and the Moors are ritually reenacted. The manufacturer and his sons travel to a Madrid food festival to sell, sell, sell. The father also persuades his reluctant daughter, a woman with political ambitions, to use her connections to help promote their candy. With some difficulty, they garner a mention in a women's weekly magazine and on a television program. In a macabre comedy scene, having returned home, the manufacturer dies and is put in a coffin that is too small and is paraded down the street during the aforementioned festival in Alicante.