Madison Avenue

Madison Avenue (1962)

Genres - Drama  |   Release Date - Apr 13, 1961 (USA - Unknown), Jan 7, 1962 (USA)  |   Run Time - 94 min.  |   Countries - United States  |   MPAA Rating - NR
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Synopsis by Eleanor Mannikka

Dana Andrews is ad-man Clint Lorimer in this uneven drama, the last feature film by director Bruce Humberstone, released several years after it was completed. Clint is fired from his job working for a big ad agency, and he is determined to prove himself better than his former bosses. He has two romantic liaisons, one with Peggy Shannon (Jeanne Crain) and another with Anne Temaine (Eleanor Parker). Anne works as the advertising agent for a milk company run by a weirdo exec (Eddie Albert) who plays with toy airplanes in his office, but as time passes he becomes Machiavellian and ego-maniacal. Anne herself changes from a frump to a tough and glossy businesswoman, perhaps making Clint's choice of a future bride easier.

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Keywords

advertising, advertising-campaign, advertising-executive, alienation, career, love, love-vs-career, romance, unemployment, upward-mobility, vanity