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A handful of Parisians leave the city behind and head for the beach, with a variety of romantic predicaments following in their wake in this light comedy. Philippe (Serge Hazanavicius) takes his wife and children on a vacation by the sea; however, his lively (and younger) mistress Camille (Sandrine Le Berre) follows him, with little intention of being discreet. Anita (Agnes Soral), who is pregnant, heads out for some sun and fresh air with her partner, Pauline (Veronique Boulanger), though Pauline soon finds her commitment to fidelity severely tested. Attractive Carla (Vanessa Gravina) hits the beach with her less glamorous friend Laurette (Isabelle Gelinas), who has had problems finding the man of her dreams. Rafik (Yasmine Belmadi) and his kid brother Aziz (Maher Kamoun) are enjoying the ocean thanks to tickets they received as a present. And Jimmy (Gad Elmaleh) is a single guy looking for love (or something like it), and he's not shy about asking any woman that crosses his path. Les Gens En Maillot De Bain Ne Sont Pas (Forcement) Superficiels was the first feature directed by Eric Assous, who previously established himself as a screenwriter.