CEO Exchange (2000)

Genres - Business  |   Sub-Genres - Careers, Sales & Marketing  |   Run Time - 60 min.  |   Countries - United States  |  
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Synopsis by Steve Blackburn

This episode of the PBS series features guests Jeff Bezos, the founder and CEO of Amazon.com, and David Dyer, president and CEO of Land's End, discussing the new economy and the transition from retailing to e-tailing. Bezos discusses how his company has changed the way business and buying are done. Dyer explains how his company has become the country's top online site for purchasing apparel. Together the executives discuss where cyberspace organizations are headed, covering topics such as e-tailing in the 21st century, building value from the top, and e-tailing tips from the top.

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Keywords

CEO (Chief Executive Officer), e-commerce, Internet, shopping