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Based on the same-named video game and toy line, the weekly, half-hour CGI series Bratz concerned a quartet of teenaged girls with "a passion for fashion"--and unusually oversized heads. Cloe, Sasha, Yasmin and Jade were all correspondents for their own, self-created teen magazine. From their headquarters at Stiles High, the girls traveled across the world and back again for the hottest news about the hottest trends. Meanwhile, ill-tempered Burdine Maxwell, editor of the rival "Your Thing" magazine, cooked up scheme after scheme to outscoop--and outwit--our heroines. Although the premise of the series would seem to be along the lines of "Barbie Goes Wild", the producers of Bratz were careful to include a potent moral message at the end of each episode, usually along the lines of "Be true to yourself and a loyal friend to others." Produced in Canada, where it first aired on the Teletoon cable service, Bratz joined the Fox Network's Saturday-AM "4Kids" lineup on September 10, 2005.