King of the Streets (2002)

Genres - Culture & Society, Music  |   Sub-Genres - Sales & Marketing, Sociology, Vocal Music  |   Release Date - May 31, 2002 (USA - Unknown)  |   Run Time - 63 min.  |   Countries - USA  |  
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King of the Streets revolves around the fascinating world of urban marketing. Each night, a variety of "street teams" travel different neighborhoods in order to distribute flyers and posters, which they hope will help promote the hip-hop industry. Filmmaker Anthony Quinn takes an in-depth look at the people behind these concentrated efforts and reveals a surprising, behind-the-scenes take on the amount of work and types of campaigning required for this unique operation.

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Keywords

behind-the-scenes, hip-hop-music, marketing, music-industry, music-scene, promoter, street-culture, underground [counterculture]